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By Miles Marmo

Color Is King: Why Golfers Are Finally Embracing Bright Gear on the Course

Golf has long been a sport of restraint. Beige pants. Navy polos. Headcovers so boring they disappear into the bag. But things are changing fast—and if recent search trends are any indication, the future of golf looks a lot more colorful.

At Noonan Golf Co., we’re seeing it firsthand: golfers are ditching the old uniform in favor of gear that says something. From bold magnetic putter covers to vibrant towels and statement hats, color is making a comeback. And this time, it's personal.

The Rise of Colorful Golf Accessories

Searches for terms like "colorful putter cover," "fun golf towel," and "flat brim sport hat" have jumped in the last year. Why? Because golfers want more than utility—they want gear that reflects their personality.

Where a sea of black or navy headcovers used to dominate the bag lineup, now you’re just as likely to see neon piping, vintage prints, and hand-stitched details that pop against the turf.

Top Searched Accessories:

  • colorful mallet putter cover

  • colorful blade putter cover

  • colorful golf towel

  • fun putter cover

  • magnetic blade putter cover

From Functional to Foundational

What used to be seen as "extras" are now core parts of a golfer's bag setup. A colorful blade putter cover isn’t just there to protect your flatstick—it's a visual handshake. A bright towel isn’t just for cleaning grooves—it’s an extension of your attitude on the course.

Color has become a subtle way to express confidence. Even the most traditional golfers are leaning in, adding just one standout piece to an otherwise clean setup. And for others? The whole bag is a canvas.

Why Color Matters (and Why It’s Not Going Away)

Increased search interest for fun, expressive gear isn’t just a fad—it’s a reflection of where the game is headed:

  • Younger golfers want accessories that feel fresh and reflect streetwear, skate culture, or their local scenes.

  • Lifestyle crossover means gear has to work on the course and in the Instagram post afterward.

At Noonan, we design every headcover, towel, and hat to fit that shift—gear that plays just as hard on the course as it does in your group text.

Our Favorite Bright Picks (That Still Look Good)

  1. Colorful Magnetic Mallet Putter Covers
    Built for easy-on, easy-off rounds with colorways inspired by 80s throwbacks and summer evenings.

  2. Fun Golf Towels That Pop
    Microfiber with bright graphics that stand out on any bag. Clip-and-go convenience with real personality.

  3. Flat Brim Sport Hats with Personality
    Bold logos, curved and flat brim options, breathable build—ready for the back nine or the brewery after.

Make Your Setup Stand Out

The new wave of golf gear isn’t about being flashy. It’s about being intentional.

Whether you're rolling with a bright magnetic blade putter cover or just adding a single colorful golf towel to your setup, every detail is a chance to make the game your own.

Noonan Golf Co. builds gear for players who care about how they show up. Because when the rest of your group pulls out stock covers and faded towels, you’ll be the one setting the tone—in full color.