Meet the New Noonan Golf Hats: Bright Designs, Better Performance, Zero Boring Energy

There’s a point in every round where the sun hits just right, the fairway opens up, and suddenly you remember why you play this game in the first place. And in that moment, what you’re wearing matters more than you think—especially the hat sitting on your head for four straight hours.

So we built a new lineup of performance golf hats designed to feel good, look bold, and hold up when the heat, sweat, or pressure decide to show up on the back nine.

These are not the stiff, generic lids you see on every big-box shelf.
These are Noonan hats—a little louder, a lot more fun, and engineered for real golfers who move, sweat, and swing.

Why We Built a Better Golf Hat

Golf hats take a beating. Sun, sweat, rain, wind, bending down for the tee you swear you just had in your hand—they absorb it all. So when we designed the new collection, we focused on three things:

1. Materials That Work as Hard as You Do

Every hat is made from moisture-wicking, lightweight sports fabric.
It stays cool when it’s hot, dries fast after a long walk, and never gets that heavy, soggy feel that ruins a round. This is the kind of material you forget you’re wearing—until someone compliments it on hole twelve.

2. A Back Closure That Won’t Quit on You

We swapped out the usual metal and plastic hardware for a silicone rubber clasp that grips, flexes, and stays locked in. No slipping. No readjusting after every swing.
Just a clean, minimal closure that does its job without fuss.

3. Designs That Actually Stand Out

Golf is fun again. Your gear should say the same.

Our new hats drop in a range of bright, expressive designs—colors that pop, patterns with personality, and styles that let you show up as the golfer you actually are, not the one the pro shop shelves expect you to be.

Whether you lean neon, earth-tone, retro, or somewhere in the middle, there’s a Noonan hat that fits the vibe.

How These Hats Fit Into the New Noonan Collections

This drop ties directly into our newest headcover and towel lines—same colors, same energy, same “why don’t more brands make stuff like this?” attitude.

So if you’ve already grabbed one of our new putter covers or you’re eyeing a fairway wood headcover for Black Friday, these hats round out the look. Bags look better. Photos look better. And you? You look dialed.

Performance You Can Feel—Style You Can Spot From a Fairway Away

A great golf hat does a few very specific things well:

• keeps sweat out of your eyes

• protects your face from the sun

• doesn’t lose its shape

• breathes on hot days

• feels light from tee box to clubhouse

Our new Noonan Golf hats hit all of that without sacrificing color, personality, or comfort.

If you’re tired of hats that fade, flop, or look like you borrowed them from the lost-and-found bin, this collection was built for you.

Ready for Black Friday

Search behavior for golf hats, performance golf hats, and moisture-wicking golf caps spikes every November. Players restock their gear. Partners look for gifts. Shoppers hunt for the hat that’ll carry them into next season.

We built this launch around that moment so golfers searching for the perfect hat have a place to land—and a hat worth grabbing.

Whether you need one for yourself or you’re gifting someone who can’t go a round without a hat, these are the ones you want to have ready in the bag.